The concept of free movement of people within Africa, promoted by the African Union (AU), aims to facilitate the unrestricted movement of people and goods across borders, fostering regional integration,...
In a country where access to healthcare can mean the difference between life and death, thousands of deaf Ugandan women face an invisible barrier” silence”. Without sign language interpreters, their...
The story of 7-Eleven's remarkable transformation in Japan offers a masterclass in global expansion done right. Despite being an American brand, 7-Eleven has become a beloved institution in Japan with...
You and I both know it: there’s no secret to a successful social media campaign. Instead, there’s just strategy; nowadays, posting won’t cut it — and social media marketers are...
When I was first setting up my freelance business website, I read tons of articles and social media posts about how to find and attract quality leads. Because none of...
I’m optimistic about the future of SEO, and I want everyone who reads this to feel the same. Of course, I can’t deny that things are changing, and I’m preparing...
AI is gaining traction in every industry and advertising is no different. So, I surveyed 247 advertisers to ask about their AI usage – everything from the tools they use...
I love the Back to the Future series, especially Part II where we see “the future.” Of course, the most famous part of our promised 2015 was the Mattel Hoverboard....
Three years ago, if you’d asked Kasey Brown, founder and CEO of Different Breed Media, she’d tell you scheduling one post to identically populate across the gamut of social media...
Facebook ads can be incredibly powerful — when they’re done right. Most marketers say it consistently delivers a better ROI than any other social media platform.Facebook ads can be incredibly...